Proof of Usefulness Report

Gaffer

Analysis completed on 2/5/2026

+218
Proof of Usefulness Score
Gaining Momentum

Gaffer is a verifiable, culturally relevant media brand and creative agency (working with clients like Nike and Burberry), confirmed via external search. However, the project submission itself is of critically low quality, containing nonsensical metrics (e.g., 'all time marketcap: 50000' for a 30-person agency) and hyperbolic claims ('most people have used my product'). The score reflects the legitimate real-world utility of the brand, severely penalized by the lack of credible data provided in the submission.

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Score Breakdown

Real World Utility+75
Real World Utility Quality+1
Audience Reach Impact+60
Audience Reach Impact Quality+0.5
Technical Innovation+40
Technical Innovation Quality+1
Evidence Of Traction+80
Evidence Of Traction Quality+0.5
Market Timing Relevance+70
Market Timing Relevance Quality+1
Functional Completeness+10
Response Quality Quality+0.5
Subtotal+260
Usefulness Multiplierx0.84
Final Score+218

Project Details

Project URL
gaffer.world
Description
We reimagine the cultural codes and language of modern sport and music, through the lens of style, community, art, entertainment and personal experience. To create contemporary clothing collections, community-catalysing conversation, and culture-defining events on a global scale. Our products, our platforms, our parties provide unique insight into the evolving convergence of culture that serves to empower global communities and inspire creative movements the world over.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline