Proof of Usefulness Report

FP Mailing

Analysis completed on 2/10/2026

+622
Proof of Usefulness Score
Category Standard

FP Mailing is a highly established legacy business (est. 1923) with significant verifiable traction, a large team (350+), and government-approved status (Royal Mail). While the project represents a substantial real-world entity with high utility, the submission itself was low-quality (vague 'everyone' claims, informal 'DeepRider' name), resulting in quality penalties. The score reflects the massive scale and longevity of the business, tempered by the declining relevance of physical mail and the poor effort of the submission data.

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Score Breakdown

Real World Utility+230.0
Audience Reach Impact+136.0
Technical Innovation+75.0
Evidence Of Traction+190.0
Market Timing Relevance+40.0
Functional Completeness+5.0
Subtotal+676
Usefulness Multiplierx0.92
Final Score+622

Project Details

Project URL
Description
At FP we deliver fast, convenient and cost effective ways of sending your post. We are a Royal Mail approved manufacturer and supplier of franking machines. We also supply additional mailroom equipment such as folder inserters, letter openers, label printers and DX Postage monitors. FP Mailing have a tight franchise network covering the UK and subsidiaries across the world. Established in 1923, our experience allows us to understand the demand of the mailing market and develop innovative technology. We manufacture to the highest European standards and believe our franking machines not only shine in terms of how they operate but also in their aesthetics. To put it simply, our franking machines look great in any office - check out our PostBase range! We are always looking to fulfil the mailing needs of all types of businesses and supply them with a cheaper and professional method of postage. Whether it be small individual e-sellers or large corporate companies, we have a solution for all postal requirements. We also supply a range of industries including; estate agents, solicitors and accountants. Further to this, we have a dedicated team of Public Sector specialists who work with education, blue light services, district councils and a range of health related services, including the NHS. We are an approved supplier on the CCS framework. FP machines give you access to the Royal Mail service “Mailmark”, giving an average of 3p discount on letters sent. In addition, we are the only franking machine supplier to offer Mailmark Extra, giving users an additional 1p off every small and large letter. Essentially, what this means is that for every 1st and 2nd class letters sent through one of FP's PostBase machines, you can enjoy an exclusive rate of postage. If you would like a free demonstration or quote please do not hesitate to contact us. Our friendly team are always available to help you with anything that you need.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline