Round 1 Winners!
Proof of Usefulness Report

FormulatedBy

Analysis completed on 3/19/2026

+236
Proof of Usefulness Score
Gaining Momentum

FormulatedBy is an established B2B tech marketing agency with a strong client roster and a notable non-profit event series (Data Science Salon). While real-world utility and market timing in AI marketing are solid, the submission suffers from exaggerated claims ('most people have used my product', 'everyone') and lacks verifiable custom technical innovation, resulting in a score suited for a niche but successful service business.

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Score Breakdown

Real World Utility+125
Audience Reach Impact+20
Technical Innovation+15
Evidence Of Traction+37.5
Market Timing Relevance+60
Functional Completeness+5
Subtotal+262.5
Usefulness Multiplierx0.9
Final Score+236

Project Details

Project URL
Description
FormulatedBy is a dynamic team of strategists, innovators, designers, and writers committed to reshaping the technology landscape. We understand that every company and brand is unique, which is why we craft customized strategies that position your organization as a thought leader while driving qualified leads into the top of your sales funnel. With experience from over 100 clients, we’ve identified the optimal blend of activities to effectively engage technical and business audiences at every level, significantly enhancing your brand’s visibility and impact. At the forefront of innovation, we’ve been leveraging machine learning and AI in marketing strategies for over a decade—long before it became mainstream. Today, we're leading the way in AI marketing and agent-driven marketing, helping our clients tap into the future of growth through smarter, more personalized, and scalable engagement strategies. Some clients: Oracle, Sudozi, AWS, O'Reilly Media, Root Signals, IBM, Domino Data Lab, Plotly, Verta, Alation, John Snow Labs, Grid Dynamics, Comet, Atlan, Data.World, Galileo, Coiled, Acryl Data, BigEye, Monte Carlo + many others. We also run the Data Science Salon non-profit community and event series: https://www.datascience.salon/

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline