Proof of Usefulness Report

Formulate Global

Analysis completed on 2/13/2026

+14
Proof of Usefulness Score
You're In Business

The project 'Formulate Global' appears to be a standard recruitment agency rather than a technology product. The submission contains significant irregularities, including the demonstrably false claim that 'most people have used my product' and 'everyone' is the audience, which severely impacts credibility. The revenue figure is mislabeled as 'marketcap'. While the business may have a long operating history (claimed 2006 launch), the lack of verifiable digital footprint commensurate with the claims results in a low score.

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Score Breakdown

Real World Utility+5.0
Audience Reach Impact+1.0
Technical Innovation+0.375
Evidence Of Traction+5.0
Market Timing Relevance+2.0
Functional Completeness+0.25
Subtotal+13.625
Usefulness Multiplierx1.02
Final Score+14

Project Details

Description
Formulate was founded on the core principle of service excellence and we are continually chosen as a preferred partner for Executive Search and Talent Solutions. We specialise in supplying mid-senior level Commercial Professionals to global SaaS Start-Ups and Scale Ups. We work across Sales, Marketing, Customer Success and market specialisms include: RetailTech AdTech (predominately CTV and Retail Media) MarTech MedTech Broader SaaS AI technology

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline