Proof of Usefulness Report

Flowcode

Analysis completed on 2/2/2026

+687
Proof of Usefulness Score
Category Standard

Flowcode is a highly successful Series B technology company (est. $27M+ revenue, 135+ employees) founded by former AOL CEO Tim Armstrong. It significantly outperforms the calibration baseline (HackerNoon) in scale, revenue, and enterprise adoption (NBCU, BMW, NBA). However, the specific submission provided is of extremely low quality, containing lazy claims ('most people have used my product') and incorrect data fields ('banking' listed as technology). While the project's real-world utility and traction are elite (Score ~750+), the poor submission quality and lack of specific evidence in the input result in penalty multipliers, bringing the final Proof of Usefulness score to the high 600s.

Ready to Compete for $150k+ in Prizes?

Move this data into a HackerNoon blog draft to become eligible for your share of $150k+ in cash and software prizes

View All Reports

Score Breakdown

Real World Utility+238
Audience Reach Impact+144
Technical Innovation+90
Evidence Of Traction+190
Market Timing Relevance+90
Functional Completeness+3
Subtotal+755
Usefulness Multiplierx0.91
Final Score+687

Project Details

Project URL
https://www.flowcode.com/
Description
Flowcode, a technology platform built to bring brands closer to customers, is pioneering the next chapter of the internet by connecting the physical and digital worlds, helping brands capture valuable zero-party data. Founded in 2020 by Tim Armstrong, the former CEO and President of Google Americas, Flowcode’s groundbreaking technology platform was developed hand-in-hand with leading brands across diverse industries. The NBA, BMW, NBCU, and other iconic brands across finance, sports, fashion and tech, use Flowcode’s tools to directly control their conversion funnel, comprehensively map customer interests, and unlock experiences.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline