Proof of Usefulness Report

Fenti Marketing

Analysis completed on 1/24/2026

+32
Proof of Usefulness Score
You're In Business

Fenti Marketing is a legitimate, established digital agency in Sheffield, UK (operating since 2010) with positive local client reviews. However, the submission contains significant inaccuracies: it claims a team size of 125 (external data indicates <10), cites 'marketcap' instead of revenue, and claims 'most people' have used the product, which is false for a B2B service agency. As a non-tech service business with exaggerated input data, the score is low compared to scalable technology projects.

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Score Breakdown

Real World Utility+18.75
Audience Reach Impact+2.0
Technical Innovation+1.5
Evidence Of Traction+6.25
Market Timing Relevance+5.0
Functional Completeness+0.5
Subtotal+34
Usefulness Multiplierx0.95
Final Score+32

Project Details

Project URL
Description
There's a lot of noise in this world. And if you're looking for a marketing partner that can help you cut through it, then you've come to the right place 🙌🏼 At fenti, we're a straight- talking full-service marketing agency that's ready to tackle any marketing challenge you might be facing. We offer services in SEO and PPC (we're a Google Partner), graphic design and print, web development and e-commerce, social media management, photography and video production. When trust and reliability are key—and when there's so much competition out there—it makes sense to choose a marketing partner who understands what matters most: building relationships with clients based on mutual respect, understanding their goals and helping them achieve them. Our goal isn't just to create something beautiful; it's also about creating something that works for you over time as your business grows and changes.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline