Proof of Usefulness Report

Fatura - فاتورة

Analysis completed on 2/2/2026

+535
Proof of Usefulness Score
Industry Mainstay

Fatura is a highly successful, verified B2B marketplace in Egypt that connects over 60,000 retailers with suppliers. The project has achieved significant milestones, including acquisition by Tanmeyah (EFG Hermes) in 2022 and a subsequent merger/acquisition by MaxAB-Wasoko in 2025. While the project itself demonstrates exceptional scale (500+ team, >$60M GMV), the submission data contains low-quality placeholders (e.g., 'most people have used my product', invalid email), suggesting an unofficial or low-effort entry. The score reflects the proven high utility and market dominance of the actual company, heavily discounted by the poor response quality.

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Score Breakdown

Real World Utility+95
Audience Reach Impact+90
Technical Innovation+85
Evidence Of Traction+100
Market Timing Relevance+95
Functional Completeness+20
Subtotal+551
Usefulness Multiplierx0.97
Final Score+535

Project Details

Description
Fatura is a fintech enabled B2B marketplace. Established in 2019, Fatura connects the suppliers (manufacturers, distributors and wholesalers) with retailers across 23 governorates in Egypt, enabling price transparency, financial inclusion and access to real-time and accurate data .In the FMCG sector alone, we have more than 1000 suppliers selling to more than 40,000 retailers a range of 10,000+ unique SKUs. We are growing across verticals as well as across industries while leading the way to become the 1st application serving the full traditional trade cycle. Contact us: info@fatura-egypt.com

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline