Proof of Usefulness Report

Fairglow

Analysis completed on 1/28/2026

+72
Proof of Usefulness Score
You're In Business

Fairglow is a verified French B2B startup providing AI-driven ESG and carbon tracking for the cosmetics industry, aligned with EU CSRD regulations. External search confirms strong utility, partnerships (Cosmetic Valley), and a 30,000+ factor database. However, the project submission itself was of extremely low quality (unprofessional contact name 'ShadowFang', false claims of 'everyone' as audience, and confusing revenue metrics). While the underlying business is promising and timely, the submission indicates minimal current traction (<50k users) and poor communication, placing it in the 'Minimal Traction' calibration bracket (0-100).

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Score Breakdown

Real World Utility+33.75
Audience Reach Impact+3.0
Technical Innovation+12.0
Evidence Of Traction+10.0
Market Timing Relevance+9.5
Functional Completeness+0.5
Subtotal+68.75
Usefulness Multiplierx1.05
Final Score+72

Project Details

Project URL
Description
Trace, measure and improve the impact of your cosmetic products. Fairglow leverages AI to make ESG reporting simple and more affordable for the Beauty industry. Book a demo to learn more ! https://www.fairglow.fr/request-demo

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline