Proof of Usefulness Report

Eyes and Ears

Analysis completed on 1/26/2026

+328
Proof of Usefulness Score
Certified Problem Solver

Eyes and Ears is a verified, award-winning production company in New Zealand (est. 2015) with significant government contracts (All-of-Government, Auckland Council) and recent accolades (2024 NZTV Award for Best Comedy). While the user submission contained inaccuracies (claiming 125 staff vs ~11 verified, nonsensical financial data) and poor descriptions, the underlying business demonstrates high utility, longevity (10+ years), and strong regional traction. The score reflects a solid, established service business comparable to the benchmark, penalized slightly for non-tech scalability and submission quality.

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Score Breakdown

Real World Utility+106.25
Audience Reach Impact+60.00
Technical Innovation+26.25
Evidence Of Traction+135.00
Market Timing Relevance+30.00
Functional Completeness+2.50
Subtotal+359
Usefulness Multiplierx0.91
Final Score+328

Project Details

Description
We’re a creatively-led, award-winning production company making film and video content that lands. We offer end-to-end production services – from creative development and pre-production through to post - including VFX, animation and online delivery - all under one roof - ours! As preferred partners for All-of-Government and Auckland Council Group, we’ve earned trust through quality, speed, and zero drama. Along with an agile team of top-tier crew, who've filmed across Asia, Australia, and Aotearoa - we deliver commercials, branded content, national campaigns and award-winning TV shows. Creative? Always. Inclusive? Always. Efficient? Scarily so. And with an expanding director roster, there’s even more creative firepower at our clients fingertips. Our mission? Create content with humour, heart, and serious production value.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline