Proof of Usefulness Report

Etsy

Analysis completed on 1/21/2026

+669
Proof of Usefulness Score
Category Standard

The subject is Etsy, a massive, publicly traded e-commerce platform with verifiable global impact, fitting the highest tier of calibration (>10M users). However, the specific submission data is low-quality, containing factual errors (launch date 2011 vs 2005), confused metrics (market cap listed as revenue), and vague claims ('everyone', 'most people'). The score reflects Etsy's undeniable real-world utility and traction, significantly penalized by the poor quality of the input data.

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Score Breakdown

Real World Utility+225.0
Audience Reach Impact+152.0
Technical Innovation+52.5
Evidence Of Traction+190.0
Market Timing Relevance+80.0
Functional Completeness+5.0
Subtotal+704.5
Usefulness Multiplierx0.95
Final Score+669

Project Details

Project URL
Description
Etsy is an online marketplace that specializes in connecting buyers and sellers of unique, handmade, vintage, and craft supply products. Founded in 2005, Etsy provides a platform for independent artists, crafters, and collectors to showcase and sell their creations to a global audience. The company is known for its diverse range of products, including jewelry, clothing, home décor, art, and personalized gifts. Etsy emphasizes community and sustainability, supporting small businesses and promoting environmentally friendly practices. Through its website, etsy.com, the company offers a personalized shopping experience, allowing customers to discover one-of-a-kind items and support creative entrepreneurs.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline