Proof of Usefulness Report

EmpowerLocal

Analysis completed on 2/3/2026

+696
Proof of Usefulness Score
Category Standard

Despite a low-quality submission (incorrect project name 'StarClaw', irrelevant tags like 'construction', and unverifiable claims), the underlying entity 'EmpowerLocal' is a verified, high-traction business. Independent research confirms $4.3M ARR, profitability, and a network of 1,000+ local media publishers. The project demonstrates strong product-market fit in the digital advertising sector, significantly outperforming the 'StarClaw' submission's description.

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Score Breakdown

Real World Utility+212.5
Audience Reach Impact+140.0
Technical Innovation+66.0
Evidence Of Traction+264.0
Market Timing Relevance+80.0
Functional Completeness+2.5
Subtotal+765
Usefulness Multiplierx0.91
Final Score+696

Project Details

Project URL
Description
EmpowerLocal is redefining the relationship between global/national advertisers and America’s growing number of independent, locally-focused media outlets. Founded in 2020 by veteran local media and marketing entrepreneurs, our team is dedicated to building new, innovative pathways for brands to invest in local community media through high impact ad experiences that connect authentically with local readers.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline