Proof of Usefulness Report

Ekstra AI

Analysis completed on 1/7/2026

+46
Proof of Usefulness Score
You're In Business

Ekstra AI is an early-stage project combining physical-world analytics (similar to Placer.ai) with a crypto-incentivized model (DePIN) on Solana. While the core value proposition for SMBs is strong—providing affordable, privacy-first foot traffic insights—the project is currently in a nascent pilot phase with 53 NYC storefronts. The $XTRA token exists but has low liquidity and market cap. The submission omitted critical business metrics (revenue, team size, launch date), which impacts the confidence score. However, signed pilots demonstrate better traction than a pure 'idea-stage' project.

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Score Breakdown

Real World Utility+70
Audience Reach Impact+30
Technical Innovation+40
Evidence Of Traction+35
Market Timing Relevance+80
Functional Completeness+40
Subtotal+46
Usefulness Multiplierx1
Final Score+46

Project Details

Project URL
ekstra.ai/
Description
Ekstra is building a privacy-first intelligence layer for the physical world, designed to help people understand how places behave without tracking who individuals are. Today, Ekstra Business brings big-box retail–grade location and foot-traffic insights to small and mid-sized New York City businesses through an intuitive, plain-language interface guided by AI. Together, they establish a more ethical, accessible foundation for how physical spaces are measured and decisions are made.
Audience Reach
Current pilot- 53 storefronts in NYC
Target Users
Ekstra Business is built for small and mid-sized businesses in New York City—retailers, cafés, service providers, and local operators—who need reliable location and foot-traffic insight but cannot access or justify enterprise-grade tools. More broadly, Ekstra is designed for cities, developers, and organizations that need physical-world intelligence without relying on personal data or surveillance.
Technologies
Other
Traction Evidence
Over the past year, Ekstra has built an active community of nearly 2,000 $XTRA holders and maintains engaged Discord and Telegram channels that influence product direction. The team conducted door-to-door discovery with approximately 50 small businesses across New York City and secured 53 trial locations scheduled to participate in a spring pilot. Ekstra has also launched its token, built and tested multiple platform iterations, and is pursuing regulatory approval for a virtual tap-to-hail taxi feature, reflecting real-world operational engagement.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline