Round 1 Winners!
Proof of Usefulness Report

EksMedia

Analysis completed on 3/18/2026

+221.63
Proof of Usefulness Score
Gaining Momentum

EksMedia addresses a genuine market need in mobile user acquisition and CTV advertising. However, the submission suffers from poor response quality, exaggerated audience claims ('everyone', 'most people have used my product'), and a lack of verifiable specifics regarding its proprietary AI/ML technology. The stated team size of 30 suggests some scale, but unsupported traction metrics heavily limit the score.

Ready to Compete for $150k+ in Prizes?

Move this data into a HackerNoon blog draft to become eligible for your share of $150k+ in cash and software prizes

View All Reports

Score Breakdown

Real World Utility+150
Audience Reach Impact+10
Technical Innovation+15
Evidence Of Traction+18.75
Market Timing Relevance+50
Functional Completeness+2.5
Subtotal+246.25
Usefulness Multiplierx0.9
Final Score+222

Project Details

Project URL
Description
At eksMedia, we specialize in helping mobile products grow through smart, tech-driven user acquisition. By combining the power of AI and machine learning, we focus on bringing in high-LTV users, boosting ROAS, and improving engagement—day in, day out. Our approach blends deep monetization analysis with dynamic creative strategies, ensuring we consistently hit campaign goals and deliver real, measurable results. With the rise of Connected TV, we’re also helping brands reach audiences on the big screen—unlocking new opportunities for performance and scale. Let’s talk about how we can take your advertising strategy to the next level!

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline