Proof of Usefulness Report

E.b. Carlson Inc.

Analysis completed on 1/25/2026

+14

Proof of Usefulness Score

You're In Business

The submission describes a B2B marketing agency for consumer electronics but lacks verifiable digital presence (website 'ebcarlson.com' appears inactive or unindexed). The input data contains significant contradictions, such as claiming a team of 30 with a total 'marketcap' of 500,000, and asserting the audience is 'everyone' despite the niche B2B nature. The discrepancy between the detailed description and the low-effort data fields (e.g., 'most people have used my product') suggests a low-quality or test submission.

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Score Breakdown

Real World Utility+5.0

Audience Reach Impact+1.0

Technical Innovation+0.75

Evidence Of Traction+1.25

Market Timing Relevance+4.0

Functional Completeness+0.25

Subtotal+12.25

Usefulness Multiplierx1.15

Final Score+14

Project Details

Project URL

ebcarlson.com

Description

E.B. Carlson Marketing provides world-class representation for our clients, mostly but by no means limited to manufacturers in the consumer electronics industry. We have a wealth of experience and connections and assist our clients in making decisions to excel in the challenging, changing world of retail. In addition to expertise in traditional brick and mortar, E.B. Carlson comprehensively manages lines in the burgeoning market of Amazon, tailoring marketing campaigns in addition to overseeing and advising on the daily grind of operations - EDI, chargeback disputes, catalog refinement, SEO, etc. Distinct from other Amazon reps, we have a unique perspective on the larger retail picture and will help you make decisions that are in your own long-term interests rather than those of the new behemoth of commerce. E.B. Carlson astutely counsels you on your omnichannel strategy for maximum success, whether you are an established player or new to the game.

Algorithm Insights

Market Position

Growing utility with room for optimization

User Engagement

Documented reach suggests active user community

Technical Stack

Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline