Proof of Usefulness Report

Earthmark

Analysis completed on 1/20/2026

+103
Proof of Usefulness Score
Gaining Momentum

Earthmark demonstrates significant B2B2C traction despite a low-quality submission. External verification confirms high-profile partnerships with Samsung, O2, and The Independent, validating their claim of reaching 'millions' of consumers indirectly. While the user provided vague data ('most people', 'null' revenue), the verified existence of a live product integrated with major enterprise retailers indicates high real-world utility and market timing relevance.

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Score Breakdown

Real World Utility+21
Audience Reach Impact+13
Technical Innovation+10
Evidence Of Traction+30
Market Timing Relevance+9
Functional Completeness+0
Subtotal+86
Usefulness Multiplierx1.20
Final Score+103

Project Details

Project URL
Description
Earthmark creates environmental scores for businesses based on publicly available data then plugs them into online customer journeys.
Audience Reach
everyone
Target Users
everyone
Technologies
Analytics, Climatetech, Developer Tools
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline