Proof of Usefulness Report

Donut Media • Digital Marketing Agency

Analysis completed on 1/19/2026

+32
Proof of Usefulness Score
You're In Business

The project represents a standard digital marketing agency service rather than a scalable technology product. While the business appears to be a legitimate local entity in Dubai (F&B niche), the submission suffers from significant quality issues, including hyperbolized claims (e.g., 'most people have used my product', audience 'everyone') and a lack of verifiable traction data. The Proof of Usefulness methodology favors scalable technology with verifiable user bases; as a service-based agency with no custom tech and unrealistic submission data, the score is heavily constrained.

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Score Breakdown

Real World Utility+60
Audience Reach Impact+10
Technical Innovation+10
Evidence Of Traction+10
Market Timing Relevance+60
Functional Completeness+10
Subtotal+27
Usefulness Multiplierx1.15
Final Score+32

Project Details

Project URL
poweredbydonut.com
Description
Donut Media is a creative digital marketing agency with a niche expertise in marketing and generating revenue for F\u0026B concepts.\n\nWe pair performance marketing with stellar content to deliver real results. Our expertise is to track ad spends and provide detailed reports on client ROI \u0026 Revenues\n\nServices: \n▪️ Marketing strategy \n▪️ Social Media Management\n▪️ Performance marketing \n▪️ Content Creation \u0026 Branding \n▪️ Production for commercials \u0026 events\n▪️ Website \u0026 APP UI/UX + Development\n\nDonut Media - F\u0026B Digital Marketing Agency • Dubai\nLocation: https://g.page/donut.media\nLinkedIn: https://www.linkedin.com/company/donutmedia/\nInstagram: https://www.instagram.com/donut.media/\n\n⬇️ View our case studies. We generate 5-12x returns\nwww.poweredbydonut.com
Audience Reach
everyone
Target Users
everyone
Technologies
Social Media, Marketing, Design
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline