Proof of Usefulness Report

Dogtown Media

Analysis completed on 1/19/2026

+286
Proof of Usefulness Score
Gaining Momentum

Dogtown Media is a verified, legitimate mobile technology studio established in 2011 with estimated annual revenue of ~$2M and a history of accolades (Inc. 5000, Clutch). However, the submission itself is of extremely low quality, containing hyperbolic and unverifiable claims (e.g., 'most people have used my product', audience 'everyone') and lacking specific data. While the entity's real-world utility and traction are demonstrably high based on external verification, the PoU score is significantly penalized due to the submission's vague assertions and failure to provide direct evidence.

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Score Breakdown

Real World Utility+120
Audience Reach Impact+30
Technical Innovation+37
Evidence Of Traction+80
Market Timing Relevance+75
Functional Completeness+2
Subtotal+345
Usefulness Multiplierx0.83
Final Score+286

Project Details

Project URL
dogtownmedia.com
Description
Dogtown Media is a mobile technology studio that specializes in designing and developing innovative mobile applications. Based in Venice Beach, California, the company focuses on creating apps that solve real-world problems and enhance user experiences across various industries, including healthcare, finance, and the Internet of Things (IoT). With a team of skilled developers, designers, and strategists, Dogtown Media is committed to delivering high-quality, user-centric solutions that leverage the latest technologies to meet the evolving needs of their clients.
Audience Reach
everyone
Target Users
everyone
Technologies
Iot, Banking, Media Production
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline