Proof of Usefulness Report

DIY Influence

Analysis completed on 2/7/2026

+30
Proof of Usefulness Score
You're In Business

DIY Influence is a legitimate but niche professional development community focusing on personal branding and PR. However, the submission is critically flawed, containing demonstrably false claims (e.g., 'everyone' as the audience, 'most people have used my product' as evidence of traction). The reported financial metric ('marketcap') is misused and unverifiable. While the service has real-world utility for a specific professional demographic, the project lacks technical innovation, utilizing standard membership site tools. The extreme hyperbolic claims in the submission data severely impacted the score.

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Score Breakdown

Real World Utility+15.0
Audience Reach Impact+1.0
Technical Innovation+1.5
Evidence Of Traction+2.5
Market Timing Relevance+5.0
Functional Completeness+0.25
Subtotal+25.25
Usefulness Multiplierx1.18
Final Score+30

Project Details

Project URL
Description
The future of work means you have freedom to do what works for you. This collaborative community will help you develop your voice, find your audience, and build your business. Want to launch a business, be a sought-after speaker, or write a book? It’s time to be seen as the subject matter expert you are - and for you to see what you’re made of. Whether you’re late career and launching what’s next, or securing a new role, RIGHT NOW is the best time to build visibility and find your audience. YOU’RE IN GOOD COMPANY Our members are angel investors, startup operators, in fundraising and philanthropy, in supply chain, executives from F500, social media strategists for leading national orgs, lawyers, media and PR experts, authors, speakers, and consultants who moved out of successful corporate careers to launch their dream. MASTERCLASSES Leaders in their field who have done the work! Strategies that work and tactics that accelerate your journey. COMMUNITY When you become part of DIY Influence, you gain access to a network of people there to lend support and insight when you need it. Whether you're struggling with your resume, LinkedIn profile, or a post that isn’t quite right, we’re on the same journey and are there for each other. RESOURCES We’re all about your initiative, but YouTube will only get you so far. We’re building a library of distilled insights and tutorials - from reasonably priced gear lists for your at-home virtual studio to checklists for successful social posts, you’ve got what you need, and experts to ask when you get stuck.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline