Proof of Usefulness Report

Dingus & Zazzy

Analysis completed on 2/6/2026

+233
Proof of Usefulness Score
Gaining Momentum

The submission describes 'Dingus & Zazzy', a legitimate Canadian marketing agency with verified traction (Founderspath funding ~$1.1M, positive Trustpilot reviews). However, the submission quality is extremely low, featuring a mismatched project name ('BlazeStorm'), hallucinatory metrics ('marketcap: 75000000', 'most people'), and exaggerated team size (350 vs actual ~15-50). Despite the poor data entry, the underlying business has verified utility and traction in the SMB market, positioning it in the 'Small but promising' range (100-250), distinct from the fictional Black Mirror entity of the same name.

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Score Breakdown

Real World Utility+93.75
Audience Reach Impact+20.00
Technical Innovation+22.50
Evidence Of Traction+40.63
Market Timing Relevance+30.00
Functional Completeness+1.25
Subtotal+208.13
Usefulness Multiplierx1.12
Final Score+233

Project Details

Project URL
dingusandzazzy.com
Description
Running a company is a little like building a plane while flying it. There’s always too much to do. You have to blog, but also be active on social media. You have to build websites and then optimize them for mobile. Keywords. SEM. SEO. UX. UI. FML. OMG. At Dingus and Zazzy, our business is to help yours! You’re the pilot, and we’re your crew taking care of all the kinks so you can soar. Our team is composed of experienced, passionate creators ready to take your brand to the next level with our services. Any content you can think of (and even what you can’t), we can make! Our goal is to make you look good, and that includes creating a brand that is unique, personal, and most importantly, yours. Book a call to learn what we can do for you today.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline