Proof of Usefulness Report

Digital Fuel

Analysis completed on 2/6/2026

+72
Proof of Usefulness Score
You're In Business

The project represents an established digital marketing agency ('Digital Fuel') specializing in iGaming, but the submission contains significant red flags. While the agency has a verifiable history (est. 2013), public records indicate the UK entity 'Digital Fuel Performance Limited' entered voluntary liquidation in March 2025. Additionally, the submission uses an alias ('DeepFang'), makes demonstrably false traction claims ('most people have used my product'), and provides vague audience data. The discrepancy between the historical brand validity and the current corporate distress/submission quality results in a low score.

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Score Breakdown

Real World Utility+28.0
Audience Reach Impact+10.0
Technical Innovation+5.0
Evidence Of Traction+15.0
Market Timing Relevance+20.0
Functional Completeness+5.0
Subtotal+83
Usefulness Multiplierx0.87
Final Score+72

Project Details

Project URL
digitalfuel.io
Description
With over 100 years combined experience in the iGaming, sports, Esports and entertainment industries. Our expert knowledge becomes your knowledge. Our number one focus is on people. Understanding your customers to enhance your brand. We are creators and innovators, always keen to share our ideas to help you grow. We get that you need a holistic perspective across all the acquisition channels, be it PPC, mobile or the new channels that are opening up in the digital space. You need to understand your bang for buck, wherever that bang happens. NORWICH Fuel Studios, Kiln House Pottergate Norwich NR2 1DX United Kingdom +44 1603 320362 GIBRALTAR W2W - No.2 Water Gardens, 1st floor suite 9 Gibraltar GX11 1AA +350 200 66000 Contact us via LinkedIn, or send us a message at: https://digitalfuel.io.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline