Proof of Usefulness Report

Dentsu Impact Pvt. Ltd.

Analysis completed on 1/24/2026

+78
Proof of Usefulness Score
You're In Business

The submission represents Dentsu Impact, a legitimate and established creative agency, but fails to define a specific technology project. The input data contains hallucinations (e.g., 'most people have used my product') and nonsensical financial metrics ('all time marketcap: 500000'), indicating a low-quality or potentially automated entry. While the underlying entity has significant market presence, the submission lacks evidence of technical innovation, specific utility, or verifiable software traction.

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Score Breakdown

Real World Utility+30.00
Audience Reach Impact+30.00
Technical Innovation+0.00
Evidence Of Traction+0.00
Market Timing Relevance+10.00
Functional Completeness+0.00
Subtotal+70
Usefulness Multiplierx1.12
Final Score+78

Project Details

Description
Dentsu Impact, a creative arm of the DAN, was established in 2006 with a vision to expand Dentsu India's business portfolio and to focus on unexplored business potential. Using best practices from Dentsu Japan, it has emerged as the fastest growing organisation within the Dentsu India Group. Dentsu Impact is led by experts in creative, strategic planning and account management with a single-minded objective of creating impact.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline