Proof of Usefulness Report

Dar Al Tamleek

Analysis completed on 2/6/2026

+608
Proof of Usefulness Score
Category Standard

Dar Al Tamleek is a verified market leader in Saudi Arabia's mortgage sector with over 15 Billion SAR financed and 20,000+ customers, strongly validating its utility and traction despite the low-quality submission. The user's claims (e.g., audience 'everyone', traction 'most people') were exaggerated and unprofessional, resulting in significant penalties for Reach and Response Quality. However, the external reality of the business positions it as a high-scale enterprise benefiting from optimal market timing under Saudi Vision 2030.

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Score Breakdown

Real World Utility+225
Audience Reach Impact+70
Technical Innovation+22.5
Evidence Of Traction+225
Market Timing Relevance+95
Functional Completeness+2.5
Subtotal+640
Usefulness Multiplierx0.95
Final Score+608

Project Details

Project URL
Description
Dar Al Tamleek started operations in 2008 with a common vision to become the Kingdom's leading expert in home financing solutions by helping people realize their goal of purchasing homes. Since that time, Dar Al Tamleek has become the largest mortgage company in the Kingdom and has helped over 20,000 family members achieve home ownership. The company operates in the Kingdom’s major cities of Riyadh, Jeddah, and Dammam along with 12 other branch locations to better serve over 80% of the population. As a testament to Dar Al Tamleek’s positioning in the market place as the leading mortgage company in Saudi Arabia, we received continued recognition for our contributions in helping customers achieve home ownership. Dar Al Tamleek has received several important awards since inception in the home finance market as the “Best Mortgage Company”, “Best Home Finance Program”, “Best in Islamic Home Financing”, and “Leader in Finance”. Our management and sales teams consist of highly experienced professionals who are skilled at delivering quality products with the highest level of service and strict adherence to the principles of Shariah. Dar Al Tamleek serves both direct-to-consumer and business-to-business channels where there is a need for home purchase financing. The company’s five guiding principles – Trusted, Specialized, Committed, Responsible and Flexible – establish a corporate culture that is unique among its key competitors.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline