Proof of Usefulness Report

DAILY MAIL & GENERAL TRUST PLC

Analysis completed on 1/19/2026

+496
Proof of Usefulness Score
Industry Mainstay

The submission represents DMGT, a major British media conglomerate (Daily Mail, Metro, etc.) with massive verifiable real-world reach and revenue. While the project entity itself has exceptional utility and traction (billions in revenue, millions of users), the submission quality is extremely poor, lacking specific data, professional detail, or effort ('all time marketcap: null', 'most people have used my product'). The score reflects the massive scale of the underlying business, heavily penalized for the low-effort submission which fails to document specific technological innovations or project-specific context.

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Score Breakdown

Real World Utility+112
Audience Reach Impact+95
Technical Innovation+30
Evidence Of Traction+250
Market Timing Relevance+48
Functional Completeness+2
Subtotal+538
Usefulness Multiplierx0.92
Final Score+496

Project Details

Project URL
dmgt.com
Description
DAILY MAIL & GENERAL TRUST PLC (DMGT) is a British multinational media company, primarily known for its operations in the media, information, and events sectors. With its headquarters in London, DMGT owns a diverse portfolio of businesses that deliver news, information, and analysis across various platforms. The company is best known for publishing the Daily Mail, a leading UK newspaper, and its associated digital platforms. Beyond traditional media, DMGT has significant interests in business-to-business (B2B) markets, providing data, analytics, and events services across multiple industries, including property, education, energy, and finance. The company is committed to innovation and leveraging technology to enhance its offerings and reach a global audience.
Audience Reach
everyone
Target Users
everyone
Technologies
Analytics, Energy Solutions, Banking
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline