Proof of Usefulness Report

Custos Home

Analysis completed on 2/26/2026

+28
Proof of Usefulness Score
You're In Business

The project addresses a legitimate problem (water leak detection) but the submission is undermined by severely exaggerated claims and low verifiable traction. While the 'Custos' brand exists in niche capacities (verified via Trustpilot as a security/leak supplier), the claim that 'most people have used my product' is demonstrably false given the stated $50k 'marketcap' (likely total revenue) over 6 years. The input data is inconsistent (e.g., 'WhisperFang' name vs. 'Custos Home'), and the 2018 launch date with such low financial volume suggests a stalled or hobbyist trajectory rather than a scaling business. The technology appears to be standard IoT without significant differentiation.

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Score Breakdown

Real World Utility+17.50
Audience Reach Impact+0.50
Technical Innovation+4.50
Evidence Of Traction+0.63
Market Timing Relevance+4.00
Functional Completeness+0.50
Subtotal+27.63
Usefulness Multiplierx1.02
Final Score+28

Project Details

Project URL
custos.us
Description
Custos is a venture founded in partnership with Benjamin and Batu. It got its name from "Custos", which means guardian in Latin. Our initial goal was to create a smart system to instantly detect and prevent water leaks in your home, and we succeeded. With our system, we save property owners from paying for water waste and damages due to water leaks. In addition, we are excited to provide you with more IoT devices in the near future with our Smart Home platform. Creating Solutions Improving Lives We are a technology company specialised in producing safe, comfortable and smart solutions that make life easier. We are a small team working with the passion of bringing innovative technologies to more people. We dream of solutions that lead us to 'the better', 'the smarter' and 'the more practical', and we try to push the limits in order to realize these dreams. We'll set new goals in front of us, while we are one step closer to our goals with smarter technology products which we will create a new one every day. You can reach us 24 hours a day at our website for any comments, suggestions or questions.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline