Proof of Usefulness Report

CustomerGlu

Analysis completed on 1/19/2026

+102
Proof of Usefulness Score
Gaining Momentum

CustomerGlu is a legitimate, venture-backed (Seed stage, ~$620k raised) SaaS platform focusing on low-code gamification for retention. While the external search confirms a solid foundation with verifiable traction (Techstars, Better Capital) and a team of ~11-50, the submission itself was extremely low quality, providing vague claims ('everyone', 'most people') and zero data. The score reflects the strong underlying utility and market timing, heavily penalized by the lack of direct evidence in the submission and the early-stage nature of the business compared to the calibration benchmarks.

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Score Breakdown

Real World Utility+27
Audience Reach Impact+14
Technical Innovation+12
Evidence Of Traction+22
Market Timing Relevance+10
Functional Completeness+0
Subtotal+88
Usefulness Multiplierx1.16
Final Score+102

Project Details

Project URL
customerglu.com
Description
We are a young team working on an exciting product called CustomerGlu. CustomerGlu is a low code gamified engagement platform for mobile-first businesses. We are headquartered in the US and have a fully owned subsidiary in Bengaluru, Karnataka, India(Currently WFH due to pandemic).\n\nOur customers are app-based businesses. They use our SaaS to run gamification programs like scratch cards, spin wheels, etc.\n\nWe're looking to work with people who share similar interests.\n\nIf you are interested, then reach out to us at careers@customerglu.net
Audience Reach
everyone
Target Users
everyone
Technologies
Cloud Computing, Saas, Consumer Goods
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline