Proof of Usefulness Report

Craftsvilla.com

Analysis completed on 1/18/2026

+231
Proof of Usefulness Score
Gaining Momentum

Craftsvilla is a verifiable, previously high-profile e-commerce entity founded in 2011 that raised over $50M and reached a peak valuation of $175M. However, current data indicates a massive decline in operations, with revenue dropping to approximately $250k (FY24) and a reduced team size, contradicting the '175M marketcap' implied as current status. The submission quality is extremely poor, providing vague claims ('audience: everyone', 'tech: fashion') and outdated metrics, resulting in significant penalties despite the verifiable historical legacy.

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Score Breakdown

Real World Utility+30
Audience Reach Impact+20
Technical Innovation+10
Evidence Of Traction+32
Market Timing Relevance+30
Functional Completeness+5
Subtotal+127
Usefulness Multiplierx1.81 (Scale Adjustment)
Final Score+231

Project Details

Project URL
Description
Our customers love to wear and use everyday ethnic products, be it clothing or accessories or just home decor.
Audience Reach
everyone
Target Users
everyone
Technologies
Fashion
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline