Proof of Usefulness Report

COOCO

Analysis completed on 2/3/2026

+160
Proof of Usefulness Score
Gaining Momentum

COOCO is a verified participant in the Innovation Factory Runway Accelerator (Hamilton, Ontario), indicating legitimate early-stage startup status. However, the submission contains critical credibility issues, specifically the hyperbolic claim that 'most people have used my product' despite no verifiable market presence. The technology list ('investing', 'entrepreneurship') suggests a lack of technical precision in the submission. While the 'smart fridge' concept is timely and addresses the real-world problem of food waste, the project is currently in a pre-scale phase with minimal verifiable traction beyond the accelerator cohort.

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Score Breakdown

Real World Utility+75.0
Audience Reach Impact+1.0
Technical Innovation+15.0
Evidence Of Traction+25.0
Market Timing Relevance+60.0
Functional Completeness+0.5
Subtotal+176.5
Usefulness Multiplierx0.91
Final Score+160

Project Details

Project URL
Description
COOCO is designed to help users manage what's in their fridges, get recipe recommendations based on that, and even receive alerts if their food is about to go bad or out of stock. With COOCO's AI-powered functionalities, users can easily personalize their food experiences, reduce food waste, and make meal planning and preparation more convenient, efficient, and enjoyable. COOCO is currently a participant in the Runway Accelerator by Innovation Factory Hamilton.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline