The submission conflates two different entities: 'Column' (the nationally chartered developer bank at column.com) and 'Column' (the public notice platform at column.us). The URL and 'Banking Tech' description point to the Bank, while the business type 'Public notice platform' points to the latter. We evaluated the project based on the URL provided (Column Bank). While the actual entity is a highly innovative, high-revenue infrastructure bank processing billions, the submission quality is extremely poor (generic claims, incorrect business type, nonsense revenue data), resulting in the lowest possible Quality Factors (0.5). The score reflects the high utility of the actual business heavily penalized by the lack of verifiable detail in the submission.
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Score Breakdown
Project Details
Algorithm Insights
Recommendations to Increase Usefulness Score
Document User Growth
Provide specific metrics on user acquisition and retention rates
Showcase Revenue Model
Detail sustainable monetization strategy and current revenue streams
Expand Evidence Base
Include testimonials, case studies, and third-party validation
Technical Roadmap
Share development milestones and feature completion timeline