Proof of Usefulness Report

Cognism

Analysis completed on 1/18/2026

+794
Proof of Usefulness Score
Unicorn Utility

While the submission contains inaccurate placeholder data (e.g., name 'StarClaw', reach 'everyone', traction 'most people'), the verified entity associated with the URL (Cognism) is a market-leading B2B sales intelligence platform. External validation confirms $70M+ ARR, 500+ employees, and Series C funding. The evaluation reflects the high real-world utility and verified traction of Cognism, heavily outweighing the low quality of the submission text.

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Score Breakdown

Real World Utility+225
Audience Reach Impact+170
Technical Innovation+120
Evidence Of Traction+237
Market Timing Relevance+85
Functional Completeness+2
Subtotal+840
Usefulness Multiplierx0.945
Final Score+794

Project Details

Project URL
cognism.com
Description
Cognism uses Artificial Intelligence to generate a real-time stream of sales triggers used for lead generation, lead enrichment and sales automation. \n\nAt the heart of the Cognism product is the Cognism sales stream. Our engine reads news, financial and social media API's and breaks the articles or content into sales events, we combine that with contact information to create a sales trigger for a warmer lead. Our real time stream is pumped into the heart of the CRM system allowing true sales automation.
Audience Reach
everyone
Target Users
everyone
Technologies
Automation, Developer Tools, Social Media
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline