Proof of Usefulness Report

Cocoa Marketing Company

Analysis completed on 1/25/2026

+18
Proof of Usefulness Score
You're In Business

The submission represents a legacy state-owned commodity entity (Cocoa Marketing Company) rather than a technology project. The input data contains significant inconsistencies, such as listing a 'marketcap' of 500,000 for a major national exporter and describing a Ghanaian entity as UK-based. The submission lacks evidence of technological innovation, verifiable traction metrics, or a specific problem-solution fit required for a positive Proof of Usefulness score. The response quality is extremely low, with vague claims like 'most people have used my product'.

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Score Breakdown

Real World Utility+7.50
Audience Reach Impact+5.00
Technical Innovation+0.00
Evidence Of Traction+2.50
Market Timing Relevance+1.00
Functional Completeness+0.25
Subtotal+16.25
Usefulness Multiplierx1.10
Final Score+18

Project Details

Description
Cocoa Marketing Company is a marketing and advertising company based out of United Kingdom.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline