Proof of Usefulness Report

Clout Digital Performance Agency

Analysis completed on 1/24/2026

+5
Proof of Usefulness Score
You're In Business

The project submission presents a digital marketing agency ('Clout Digital Performance Agency') with highly aggressive marketing copy but lacks verifiable evidence to support its claims. Crucially, the claim that 'most people have used my product' is demonstrably false for a boutique agency with a team of 6. A search for the agency revealed no significant digital footprint, which is ironic and critical for a firm claiming to help clients 'outrank' competitors. The submission contains conflicting naming ('SwiftSpirit' vs 'Clout'), misused terminology ('marketcap' for revenue), and unprofessional audience definitions ('everyone'). The project falls into the 'No verifiable traction or red flags' category.

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Score Breakdown

Real World Utility+15.0
Audience Reach Impact+2.5
Technical Innovation+2.5
Evidence Of Traction+0.0
Market Timing Relevance+15.0
Functional Completeness+5.0
Subtotal+6.375
Usefulness Multiplierx0.85
Final Score+5

Project Details

Project URL
Description
With a proven track record in SEO, SERP, UX & CRO, we've got the CLOUT to help you outrank, outperform and outpace your competitors. Getting to the top of Google is a scrum, understanding your customer journey and enhancing their digital experience is a minefield and optimising your conversion rate is a battle. Who do you want fighting your corner? A lightweight marketing agency, a frilly creative agency or a performance powerhouse with a proven track record and some serious muscle? We'll smash your stats out of the park.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline