Proof of Usefulness Report

Charter Lighting

Analysis completed on 2/20/2026

+36
Proof of Usefulness Score
You're In Business

The submission describes 'Charter Lighting', a legitimate UK-based niche business specializing in LED lighting for heritage properties, despite the project name being entered as 'DeepWing'. While the business has verifiable real-world utility in a high-end niche (museums, castles), the submission quality is critically low, containing hyperbolic falsehoods (e.g., claiming 'everyone' as the audience and 'most people' as users). The 'marketcap' figure likely refers to cumulative revenue or asset value for a micro-enterprise. The project represents a stable, traditional SME with minor IoT elements, rather than a high-growth technology venture.

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Score Breakdown

Real World Utility+15.0
Audience Reach Impact+1.5
Technical Innovation+6.0
Evidence Of Traction+5.0
Market Timing Relevance+4.0
Functional Completeness+0.25
Subtotal+31.75
Usefulness Multiplierx1.13
Final Score+36

Project Details

Project URL
charterlighting.com
Description
Charter Lighting specialise in High CRI LED lighting solutions for Fine Residences, Stately Homes, Castles, Palaces, Museums, Art Galleries and Properties of Historic and National importance and offer many lighting specialist services including: A Carefully Selected Product Range with bespoke items designed and fabricated in the UK: • Fine Art Lighting • Fibre Optic Lighting • Decorative Light Fittings • Conservation Standard Lighting • Building & Architectural Illumination • Smart Heritage Buildings – IoT Solutions Lighting Specification & Project Management Installation & Commissioning Bespoke Product Development Fast & Reliable Implementation Maintenance & Technical Support Finance Options available

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline