Proof of Usefulness Report

Castlegate Communications

Analysis completed on 2/12/2026

+26
Proof of Usefulness Score
You're In Business

Castlegate Communications is a verifiable, niche PR consultancy for the UK HealthTech sector with over a decade of history. However, the project submission is extremely low quality, containing factually incorrect claims (e.g., 'most people have used my product', 'audience reach: everyone') and ambiguous financial data ('all time marketcap'). As a non-technical service business with limited scalability and a poor submission, it scores low on the PoU scale despite being a legitimate small business.

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Score Breakdown

Real World Utility+12.0
Audience Reach Impact+1.5
Technical Innovation+0.0
Evidence Of Traction+3.75
Market Timing Relevance+6.0
Functional Completeness+0.25
Subtotal+23.5
Usefulness Multiplierx1.10
Final Score+26

Project Details

Project URL
castlegatecommunications.co.uk
Description
Castlegate Communications provides marketing and PR support to healthcare technology companies. With an impressive range of customers and over a decade's experience in this sector, we are ideally positioned to handle all your healthcare IT marketing and PR requirements.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline