Proof of Usefulness Report

Carpe Diem Creative Agency

Analysis completed on 2/14/2026

+29
Proof of Usefulness Score
You're In Business

Carpe Diem Creative Agency is a legitimate, verifiable service business founded by an experienced industry veteran (Nathan Reuss) with a 'Direct-to-Creative' model. However, the project submission suffers from significant quality issues, including demonstrably false claims of reach ('everyone', 'most people have used my product') and misuse of financial terminology ('marketcap' likely referring to lifetime revenue). While the agency has verifiable press coverage and a solid value proposition for B2B clients, it lacks the technical innovation or scalability typical of high-scoring PoU projects. The 'all-time' revenue of $2.5M over ~5 years suggests a small operation relative to the claimed team size of 30.

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Score Breakdown

Real World Utility+17.5
Audience Reach Impact+2.0
Technical Innovation+0.75
Evidence Of Traction+6.0
Market Timing Relevance+4.0
Functional Completeness+0.5
Subtotal+30.75
Usefulness Multiplierx0.94
Final Score+29

Project Details

Description
Carpe Diem is an independent creative advertising design agency based out of Las Vegas, Los Angeles, and Denver. We serve global markets launching businesses, products, and services across the digital ecosphere, as well as partnering to work with established enterprise corporations. Specializing in impactful advertising strategy, design, creation, technology, & marketing solutions, We bring 25+ years of individual experience from top Creative Agencies and Silicon Valley companies such as Google, YouTube, Uber, and Meta. Carpe Diem's unique Direct-to-Creative model empowers passion-driven brands to capture opportunities, transforming bold ideas into impactful realities by igniting, amplifying, and scaling swiftly and seamlessly. Our modular agency is purpose built to construct the perfect team for your business. No more, no less than what we need to create full-time impactful movement for your business. We build custom teams to suit budget, timing, and services for our client partners.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline