Proof of Usefulness Report

Caliva

Analysis completed on 1/16/2026

+536
Proof of Usefulness Score
Industry Mainstay

Caliva is a prominent, vertically integrated cannabis brand in California with verified historical revenues exceeding $67M and a workforce of 600+. However, the project submission is of extremely low quality, containing hyperbolic claims (e.g., 'most people have used my product') and lacking technical detail. Critically, external verification reveals the parent company (Gold Flora/TPCO) filed for receivership in March 2025, indicating severe financial distress despite the brand's large scale. The score reflects high verified utility and reach, heavily penalized by poor market timing (insolvency) and a lack of evidence in the submission.

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Score Breakdown

Real World Utility+200
Audience Reach Impact+170
Technical Innovation+30
Evidence Of Traction+87
Market Timing Relevance+30
Functional Completeness+2
Subtotal+520
Usefulness Multiplierx1.03
Final Score+536

Project Details

Project URL
caliva.com
Description
We started Caliva because we believe our customers want high quality products, an educated, friendly team and a comfortable, easy buying experience. The products we carry are considered among the finest available in Northern California. Each one of our wide variety of strains is selected for its genetics, superior effects and then tested to ensure that the quality we are offering our customers is only the best. Our attitude is easy, but our focus is to provide our members with a higher level of service in the industry, an educated team to help you determine the best way to use our products and determine a program that will accommodate members needs, as well as a beautiful facility to visit!
Audience Reach
everyone
Target Users
everyone
Technologies
Consumer Goods
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline