Proof of Usefulness Report

Bright

Analysis completed on 1/16/2026

+2
Proof of Usefulness Score
You're In Business

The submission contains critical inconsistencies: the URL (choosebright.com) belongs to a solar energy company ('Bright'), while the description is a copy-pasted job advertisement for a different company ('Catalyte'). Additionally, the traction claim 'most people have used my product' is demonstrably false and frivolous. The submission is evaluated as incoherent/spam with no verifiable utility or accuracy.

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Score Breakdown

Real World Utility+1
Audience Reach Impact+0
Technical Innovation+0
Evidence Of Traction+0
Market Timing Relevance+0
Functional Completeness+0
Subtotal+1
Usefulness Multiplierx1.10
Final Score+2

Project Details

Project URL
Description
**DIGITAL MEDIA PLANNER APPRENTICE**\n\nBecome a digital media planner apprentice. No experience needed. Click \"Apply Now\" to register \u0026amp; complete our screening.\n\nWhat does a Digital Media Planner do?\n\nDigital Marketing is the promotion of brands via the internet and all connected digital properties and applications. A Digital Media Planner sits at the center of this industry, managing and optimizing ad placements across channels. They use their deep knowledge of leading platforms like Google and Facebook to drive ad performance. Success in a media planning role can lead to a very rewarding career, with clear paths to increase your income and overall professional skill set.\nAPPLY NOW: https://bit.ly/AngelListDigitalMedia\n\nHow does the program work?\n\nDuring your apprenticeship with Catalyte, you will develop and hone your foundational skills in Digital Marketing under tutelage of experienced planners and work on real projects at an ad agency, marketing firm, or in some cases an internal marketing team at a large Fortune 100 company.\nAPPLY NOW: https://bit.ly/AngelListDigitalMedia\n\nWho can apply?\n\nAnyone who meets these four criteria can apply:\nBe at least 18 years old\nBasic proficiency using a computer and the internet\nBe a U.S. citizen or eligible to work in the U.S. for 30 continuous months. Catalyte does not offer visa assistance or sponsorship of any kind.\nAPPLY NOW: https://bit.ly/AngelListDigitalMedia\n\nPay and benefits\n\nYou will receive $400/week for the first 8 weeks. Starting in week 9, pay will increase to $45,000/year paid hourly, and you will receive additional benefits including paid holidays and time-off, health, vision and dental benefits.\n\nAPPLY NOW: https://bit.ly/AngelListDigitalMedia
Audience Reach
everyone
Target Users
everyone
Technologies
Energy Solutions, Social Media, Marketing
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline