Proof of Usefulness Report

Brancon Communication

Analysis completed on 2/14/2026

+19
Proof of Usefulness Score
You're In Business

Brancon Communication is a verifiable but small PR and digital marketing agency based in Kolkata, India, established in 2019. The project is a service-based business, not a technology product, which significantly lowers its score in a tech-focused evaluation. The submission contains substantial exaggerations, claiming the audience is 'everyone' and that 'most people have used my product,' which contradicts the localized nature of a boutique agency. Financial inputs use incorrect terminology ('marketcap') and likely refer to ~₹25 Lakhs ($30k USD) revenue, indicating early-stage scale. No technical innovation or custom technology stack was presented.

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Score Breakdown

Real World Utility+12.5
Audience Reach Impact+1.0
Technical Innovation+0.375
Evidence Of Traction+2.5
Market Timing Relevance+4.0
Functional Completeness+0.25
Subtotal+20.625
Usefulness Multiplierx0.92
Final Score+19

Project Details

Project URL
Description
BRANCON Communication is a 360-degree PR and Digital Marketing agency. We provide end-to-end branding solutions to clients across India. We are a creative and passionate marketing agency dedicated to providing small and large-scale businesses with the best and most unique and ingenious solutions possible. We are headquartered in Kolkata and have our services extended across Siliguri, Indore, Delhi-NCR, and Bangalore. We work with companies that want to unlock their brand's distinctive value. We want to offer valuable brand and customer experience strategies for organizations that believe in the potential of a better connection through cooperation and in-depth consulting. The best/trending techniques in the market and an educated creative approach guide our expertise. Our main aim is to provide customers with end-to-end solutions and high-quality services for all of their business needs. We assess your demands and make recommendations on what should be done for your company's long-term goals or short-term campaign.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline