Proof of Usefulness Report

Boulevard

Analysis completed on 2/14/2026

+699
Proof of Usefulness Score
Category Standard

Project 'DeepStone' is identified as Boulevard (joinblvd.com), a verified Series D company valued at ~$800M with over 500 employees. While the external reality of the project confirms high utility, massive traction, and strong market positioning, the submission itself contained significant anomalies: the name 'DeepStone' appears unrelated, the market cap was understated by ~47x ($17M vs ~$800M), and traction evidence was anecdotal. The score reflects the high value of the verified entity, heavily penalized by the poor quality of the submission data.

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Score Breakdown

Real World Utility+237.5
Audience Reach Impact+144.0
Technical Innovation+127.5
Evidence Of Traction+190.0
Market Timing Relevance+90.0
Functional Completeness+5.0
Subtotal+794
Usefulness Multiplierx0.88
Final Score+699

Project Details

Project URL
Description
Boulevard offers the first and only client experience platform purpose-built for appointment-based, self-care businesses. We’ve earned the trust of thousands of salons, spas, barbershops, MedSpas, and other self-care businesses across the nation by striving to give them the same incredible service and support they give their clients. Our innovative platform delivers personalized, enjoyable experiences with online appointment scheduling, seamless business management, marketing, and payments that are simple, elegant, and reliable. Developed in collaboration with industry-leading owners and operators, our easy-to-use platform-as-a-service is carefully designed to drive revenue, automate workflows, and convert every visitor into a valuable, long-term client. By facilitating a better, more personalized client experience, we empower businesses to give their clients more of the magical moments that matter most. As a venture-backed, fully remote startup based in Los Angeles, we are innovating at the intersection of beauty and technology. We are thoughtfully unapologetic about challenging the status quo in our pursuit to help people become the best version of themselves. We leverage technology, design, and style to unleash the untapped potential in all of us, drive real results, and improve the lives of our customers and the clients they serve. We’re just getting started 🚀 Learn more and join our cause here: https://joinblvd.com/careers

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline