Proof of Usefulness Report

Blurn.com

Analysis completed on 1/25/2026

+207
Proof of Usefulness Score
Gaining Momentum

The submission represents an active digital marketing agency (Blurn) but suffers from significant data quality issues, including a mismatched project name ('BlazeWing') and hyperbolic claims ('most people have used my product'). While the agency appears to be a legitimate service business with some client testimonials, the 'marketcap' metric is confusing ($500k), and the claimed team size (125) contradicts the implied revenue scale unless heavily outsourced. The project lacks technical differentiation (standard agency model) and the submission's evidence of traction is weak and unverifiable.

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Score Breakdown

Real World Utility+12.5
Audience Reach Impact+2.0
Technical Innovation+0.75
Evidence Of Traction+2.5
Market Timing Relevance+5.0
Functional Completeness+0.25
Subtotal+23
Usefulness Multiplierx0.90
Final Score+207

Project Details

Project URL
blurn.com
Description
We’re Blurn.com, a Profit-focused Digital Marketing Agency in Sydney. “Your profit is my goal! My biggest pleasure is not just Digital Marketing or SEO, but seeing your profits grow through it. Why not give me a quick call directly for a chat” –Navin Shanmugarajan, Senior Director Over 14 times more profit! Yes, we’ve increased our clients’ profits by over 14 times in just the first year through digital marketing. How? Read on! As Global Digital Marketing experts with 13+ years’ experience and proven track record of significantly improving profits for several ambitious startups, up to some of the world’s top brands, we can quickly maximise your profits, through digital marketing channels such as SEO, Behavioural Retargeting, Paid Search (PPC/SEM), Social Media and Email-SMS (CRM). We simply generate as many high-quality leads as possible, as quickly as possible and of course, as cost-effectively as possible employing proven-tested, cutting-edge methodologies.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline