Proof of Usefulness Report

Bluechip Insights

Analysis completed on 2/7/2026

+264
Proof of Usefulness Score
Gaining Momentum

The project 'Bluechip Insights' refers to a real B2B data analytics firm based in Plano, TX, which was acquired by Cresa in late 2025. This acquisition provides strong external verification of real-world utility and traction, despite the low quality of the submission. The submission itself contains significant errors (naming the project 'WhisperShade', a totally unrelated roller shade product), false claims ('everyone' as audience), and poor evidence ('most people have used my product'). The score reflects the proven value of the underlying business, heavily penalized for the incoherent and exaggerated submission data.

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Score Breakdown

Real World Utility+35.0
Audience Reach Impact+15.0
Technical Innovation+20.0
Evidence Of Traction+40.0
Market Timing Relevance+60.0
Functional Completeness+5.0
Subtotal+31
Usefulness Multiplierx0.85
Final Score+264

Project Details

Description
Driven by a passion for harnessing the power of data to benefit our clients, Bluechip Insights was founded in 2021. We deliver new analytic channels to a wide variety of industries across North America.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline