Proof of Usefulness Report

Believe Pte. Ltd.

Analysis completed on 2/7/2026

+710
Proof of Usefulness Score
Category Standard

Project verified as 'Believe Pte. Ltd.', a significant Singapore-based FMCG conglomerate (Series C, ~$80M funding) with strong traction in Halal cosmetics (brands: Lafz, ZM). Strengths: High real-world utility for Muslim demographics, massive verified reach (India, Bangladesh, GCC), and substantial team size (~750 employees). Weaknesses: Submission quality was extremely poor (placeholder name 'LunarWalker', vague tech description 'Machinery', hyperbolic traction claim). Correction: Evaluated based on verified corporate entity 'Believe Pte Ltd' rather than the low-quality submission text. Score reflects high market traction and scale.

Ready to Compete for $150k+ in Prizes?

Move this data into a HackerNoon blog draft to become eligible for your share of $150k+ in cash and software prizes

View All Reports

Score Breakdown

Real World Utility+225
Audience Reach Impact+180
Technical Innovation+37.5
Evidence Of Traction+237.5
Market Timing Relevance+95
Functional Completeness+5
Subtotal+780
Usefulness Multiplierx0.91
Final Score+710

Project Details

Project URL
believe.sg
Description
Discover beauty that’s halal certified and clean with Believe Pte Ltd. Founded in 2019, Believe is a global, Singapore-based FMCG conglomerate that provides beauty solutions for customers that’s intune with their needs. Whether it’s millennials or coming-of-age GenZ beauty enthusiasts, our halal certified and clean beauty products are designed to suit both cultures and lifestyles. Our worldwide team of experts use cutting-edge technology, scientifically proven methodologies and ancient wisdom to create personal care & cosmetics for customers globally. With an international omni-channel presence across India, Bangladesh, and MENA, our diverse brands like Zayn & Myza, Lafz, The Remedist, Iba and Dr. Rhazes offer 100% Vegan, Cruelty-free, and Halal-certified beauty that’s free from harmful chemicals.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline