Proof of Usefulness Report

Beacon Digital Marketing

Analysis completed on 2/7/2026

+537
Proof of Usefulness Score
Industry Mainstay

Beacon Digital Marketing (now Yes& Beacon) is a legitimate, high-traction digital agency with verifiable success (Inc 5000 lists, ~125 employees, estimated $10M+ revenue). While the project fundamentals place it in the 'Much Larger Scale' calibration tier, the submission itself was low-quality (e.g., claiming audience reach is 'everyone', handle 'ShadowFang'). The score reflects the strong underlying business value and verifiable revenue/traction, tempered by the poor quality of the submission data.

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Score Breakdown

Real World Utility+200.0
Audience Reach Impact+80.0
Technical Innovation+30.0
Evidence Of Traction+180.0
Market Timing Relevance+70.0
Functional Completeness+5.0
Subtotal+565
Usefulness Multiplierx0.95
Final Score+537

Project Details

Project URL
yesandbeacon.com
Description
Companies shaping the future of business rely on Yes& Beacon to build the marketing foundation they need to grow. Yes& Beacon is the agency for trailblazers in fintech, cyber security, professional services, and B2B SaaS. Drawing on decades of collective experience working with top global brands across a variety of industries, we deliver measurable results through integrated digital campaigns; website design and development; performance marketing, marketing automation; creative branding; and PR and strategic communications. We’re more than a marketing agency; we’re an extension of your team. We're a Platinum-Tier HubSpot Solutions Partner and we've been listed on the Inc 5000 fastest growing companies for 3 years in a row.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline