Proof of Usefulness Report

Barratt & Co.

Analysis completed on 2/7/2026

+18
Proof of Usefulness Score
You're In Business

The submission contains significant contradictions and unreliable data. While 'Barratt & Co' appears to be a legitimate small recruitment agency, the project name 'StarRider' is unrelated to the description. Claims such as 'everyone' being the audience and 'most people have used my product' are objectively false and damage credibility. Revenue is mislabeled as 'marketcap'. The submission scores extremely low due to these red flags and lack of verifiable traction.

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Score Breakdown

Real World Utility+10.0
Audience Reach Impact+0.0
Technical Innovation+0.0
Evidence Of Traction+0.0
Market Timing Relevance+10.0
Functional Completeness+0.0
Subtotal+20
Usefulness Multiplierx0.90
Final Score+18

Project Details

Project URL
barrattandco.com
Description
Barratt & Co was founded in 2022 to satisfy a need in our fast evolving market. The founder, Adrian Barratt, has over 20 years of experience in the UK, Europe, USA and South Africa in SAP, application and business transformation. During this time, he recruited, nurtured and grew many specialist high-performing teams and ensured effective delivery from these teams Barratt & Co is well positioned to be the optimum recruiter for the information technology, retail, omnichannel and fintech markets in South Africa and other countries in similar time zones. With Adrian’s background in all these areas, Barratt & Co has a deep understanding of the ecosystem and is well-placed to identify candidates with the specific skills required for each unique vacancy.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline