Proof of Usefulness Report

Azura Social Media

Analysis completed on 1/26/2026

+22
Proof of Usefulness Score
You're In Business

The project represents a standard local social media agency (Azura Social Media Pty Ltd) based in Southport, QLD, rather than a scalable technology product. The submission contains significant red flags, including demonstrably false claims of traction ('most people have used my product') and audience reach ('everyone'). The claimed team size (125) contradicts the lack of digital footprint (inactive social media, no reviews). The revenue metric ('marketcap: 500000') appears confused, potentially referencing a crypto token (Qoin) rather than business revenue. There is no evidence of technical innovation or meaningful market impact.

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Score Breakdown

Real World Utility+10.0
Audience Reach Impact+0.5
Technical Innovation+0.0
Evidence Of Traction+0.625
Market Timing Relevance+3.0
Functional Completeness+0.25
Subtotal+14.375
Usefulness Multiplierx1.15
Final Score+17

Project Details

Project URL
azurasocialmedia.agency
Description
We offer a complete and comprehensive outsource solution to help businesses with their Social Media Management & Social Media Marketing. We know not many businesses are in a position to invest $40K+ a year to hire an in-house Social Media Manager so we're here to provide the next best thing at a fraction of the cost. We're all about enhancing and growing businesses social media presence and reputation across Facebook, Twitter, Instagram, YouTube, Pinterest & Linkedin. Qoin Payments Accepted. For more information please call 1300 669 779 or chat with us on Messenger; https://www.messenger.com/t/AzuraSM We look forward to being of service.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline