Proof of Usefulness Report

Aspect Digital Marketing Ltd.

Analysis completed on 1/24/2026

+18
Proof of Usefulness Score
You're In Business

The project represents a standard digital marketing agency service with no discernible technical differentiation. The submission is heavily penalized for exaggerated and unverifiable claims (e.g., audience 'everyone', traction 'most people have used my product'). While the business appears to have existed since 2014, the lack of specific revenue metrics, custom technology, or realistic market positioning results in a low score consistent with minimal verifiable traction.

Ready to Compete for $150k+ in Prizes?

Move this data into a HackerNoon blog draft to become eligible for your share of $150k+ in cash and software prizes

View All Reports

Score Breakdown

Real World Utility+8.75
Audience Reach Impact+1.00
Technical Innovation+0.75
Evidence Of Traction+2.50
Market Timing Relevance+3.20
Functional Completeness+0.25
Subtotal+16.45
Usefulness Multiplierx1.10
Final Score+18

Project Details

Description
SEO is NOT dead. It's evolved and answers to the name Digital Marketing. It's also no longer something you can take or leave as you see fit. It's the difference between success and failure. Your online marketing has to evolve to keep up with the changes in search and, in the way people shop and make buying decisions. The add in a magazine, on a billboard or in the paper, may get their attention but, they'd better be able to find you online. Digital marketing encompasses getting their attention, providing information, customer reviews, the buying funnel in fact, anything and everything to do with getting more money in your till. Aspect Digital Marketing offers comprehensive services to get your business to the next level, no matter what that level is. We offer a multi channel approach to establish your authority and build trust with both consumers and search engines. We research your most dangerous competitors and discover what they're doing that you're not. If you'd like to send our small army of researchers out to find the market intelligence you need to beat the competition, then email me at jacqui@aspectdigitalmarketing.com to find out if we can work in partnership to build your business.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline