Proof of Usefulness Report

AskSweden

Analysis completed on 2/7/2026

+108
Proof of Usefulness Score
Gaining Momentum

AskSweden AB is a verified market research consultancy based in Stockholm, operational since 2019 with a professional web presence and industry affiliation (ESOMAR). However, the project submission contains significant inaccuracies and exaggerations, such as claiming 'everyone' as the audience and stating 'most people have used my product,' which contradicts the reality of a niche B2B service. The 'marketcap' figure provided for revenue is ambiguous and likely misused. While the business has real-world utility as a consultancy, it lacks technical innovation and the scalable traction expected of a high-scoring technology project. The score reflects a functioning small business penalized heavily for submission quality and lack of tech scalability.

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Score Breakdown

Real World Utility+70.00
Audience Reach Impact+10.00
Technical Innovation+5.00
Evidence Of Traction+20.00
Market Timing Relevance+50.00
Functional Completeness+5.00
Subtotal+32.25
Usefulness Multiplierx1.12
Final Score+108

Project Details

Project URL
Description
We are AskSweden, a research company helping brands, products, and services gain traction in Sweden. We help international brands, and organisations decode the Swedish culture, people and markets to identify the gaps, opportunities and the best ways to create growth for their products, brands and services – from customer discovery and product-and concept testing to market activation. What can we decode for you?

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline