Arteh is a verifiable early-stage Australian startup (Arteh Pty Ltd) focusing on carbon accounting and ESG reporting, founded by Natalie Hurtado. However, the project submission quality is extremely low, containing false traction claims ('most people have used my product'), vague audience definitions ('everyone'), and a username ('SwiftBlade') associated with gaming rather than the founder. While the problem-solution fit is valid and the market timing is strong, the lack of verifiable revenue (market cap != revenue), early-stage status, and poor submission effort result in a low score comparable to a pre-traction startup.
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Score Breakdown
Project Details
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