Proof of Usefulness Report

Apex Print & Design

Analysis completed on 1/26/2026

+12

Proof of Usefulness Score

You're In Business

The submission describes a traditional local printing business (Apex Print & Design) established in 1944 in New Zealand, rather than a technology project. The input data contains significant inconsistencies, such as the mismatched project name 'WhisperHunter' and conflicting team sizes (11 vs 30). The claims regarding audience reach ('everyone') and traction ('most people have used my product') are hyperbolic and unverifiable. Furthermore, the financial metric 'marketcap' is misused for revenue. Lacking technical innovation or scalable digital utility, the project scores very low on the Proof of Usefulness scale tailored for technology ventures.

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Score Breakdown

Real World Utility+5.0

Audience Reach Impact+1.0

Technical Innovation+0.38

Evidence Of Traction+2.5

Market Timing Relevance+1.0

Functional Completeness+0.25

Subtotal+10.13

Usefulness Multiplierx1.15

Final Score+12

Project Details

Project URL

apexprint.co.nz

Description

Apex Print offers a complete in-house operation including graphic design, printing and finishing. Apex Print, members of the Printing Federation for many years, was established in 1944 and for the last 30 years has been owned and managed by Stu and Diane Tyrer. Their son, Kris has joined the business and Apex Print is now a progressive privately owned company, with a staff of 11. We pride ourselves on the quality of our work, our competitive pricing, our on-time delivery and, most importantly, we have the personnel to advise and help our clients.

Algorithm Insights

Market Position

Growing utility with room for optimization

User Engagement

Documented reach suggests active user community

Technical Stack

Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline