Proof of Usefulness Report

Ancestry

Analysis completed on 2/7/2026

+695
Proof of Usefulness Score
Category Standard

Ancestry.com is a verified industry leader in genealogy and consumer genomics with massive global scale, justifying a high score despite the poor quality of this specific submission. The submission data includes outdated text (2009 press release), vague claims ('most people'), and placeholder financial figures. However, the project's real-world utility, verifiable market dominance, and long-standing traction override the low-effort input, though the 'Response Quality' score is heavily penalized.

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Score Breakdown

Real World Utility+213.75
Audience Reach Impact+180.00
Technical Innovation+89.25
Evidence Of Traction+213.75
Market Timing Relevance+90.00
Functional Completeness+2.50
Subtotal+789.25
Usefulness Multiplierx0.88
Final Score+695

Project Details

Project URL
ancestry.com
Description
July 6, 2009 – The Generations Network, the world’s leading online family history resource, today announced that it is changing its name to Ancestry.com effective immediately. “Our company has a long and fascinating history, and we’ve been through several name changes over the years. But we started with Ancestry.com, and it now feels completely natural to let our company once again share the Ancestry.com brand with our flagship product,” said Tim Sullivan, CEO, Ancestry.com. “We’re proud that Ancestry.com has developed as the defining online brand associated with family history. Alongside Ancestry.com, we will continue to support our other brands, including Family Tree Maker, myfamily.com, MyCanvas, Rootsweb, Genealogy.com, Jiapu.com and of course, our international Ancestry sites.”

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline