Proof of Usefulness Report

Amscreen

Analysis completed on 2/20/2026

+769
Proof of Usefulness Score
Unicorn Utility

Amscreen is a verified, profitable market leader in digital signage with over £27M in annual revenue and 6,000+ deployed units. Despite a low-quality submission that lacked specific data points, external due diligence confirms high real-world utility, massive audience reach, and successful exit/partnership activity with Bauer Media. The project is an established industrial success rather than an early-stage startup.

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Score Breakdown

Real World Utility+21.25
Audience Reach Impact+21.60
Technical Innovation+11.25
Evidence Of Traction+26.13
Market Timing Relevance+8.00
Functional Completeness+0.50
Subtotal+887.3
Usefulness Multiplierx0.867
Final Score+769

Project Details

Project URL
Description
Amscreen are experts in delivering digital intelligence to the urban world. Providing Smart street furniture and connected street-level hubs, creating an urban nervous system that powers smarter cities and delivers valuable insights. With a fully connected network of thousands over screens across 12 global markets and 20 years’ experience in providing IoT and digital screen solutions, Amscreen are an established global leader in the screen solutions sector. From bus shelters, to large format DOOH billboards, to transforming iconic phone boxes, our extensive portfolio of high-quality street hubs are helping to transform urban environments into the cities of the future. We are enabling media owners and telecommunications companies to create more connected, sustainable and empowered communities. Every single one of our screens is powered by our patented remote device management system (RDM), which continually monitors over 250 sensors and can both identify and resolve most issues swiftly and remotely. The data that can be collected by our RDM software is almost limitless, from pollution and noise levels, to traffic information and local footfall. This allows you to think outside the screen and use hyperlocal insights to make smarter decisions about the surrounding environment. Our fully end-to-end service means peace of mind comes as standard, as we manage the entire process from design and build to install and monitor. Or we can flexibly integrate with your existing infrastructure to provide support where you need it most. Are you ready to think outside the screen? Get in touch to find out more about how our technology can provide both the hardware and the software to meet your business needs.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline